Welcome to 'Tis the Season Spectacular:
Take a Home Town Ride with Us!
UPDATE: Tickets for our drive through spots are now SOLD OUT. We wish everyone a safe and happy holiday season and look forward to seeing you next year!
The 'Tis the Season Spectacular, will be a community event open to the public, held Wednesday, November 25, 2020. The 2020 ‘Tis the Season Spectacular will veer from a traditional parade into an event that will spotlight Salisbury’s Main Street with an amazing light show, decorated store fronts, an abundance of lights and holiday decorations, entertainment and stationary floats. The community is invited to participate and enjoy the parade by driving through in their individual cars as we celebrate the beginning of another beautiful holiday season in Rowan County. All COVID-19 safety precautions will be followed. The ‘Tis the Season Spectacular will be held from 5-9 p.m. While this is a free event, those who wish to participate must sign up for a designated time frame. Cars should line up at the Law Offices of Wallace & Graham parking lot for their scheduled timeslot. Cars will be guided through the parade route.
Sign up for a timeslot for the 2020 ‘Tis the Season Spectacular by clicking here. Participation is free. A time slot is needed for each individual vehicle in order to make this a wonderful experience for all. Time slots are offered in 30 minute increments. Please print or have your time slot and assigned color handy when you arrive at the parade. Cars should line up at the Law Offices of Wallace & Graham parking lot for their scheduled timeslot. Cars will be guided through the parade route.
If you would like to be a sponsor for this year's 'Tis the Season Spectacular, please review the Sponsorship Levels and send sponsorship monies to RCTDA 204 E. Innes St. Ste. 120 Salisbury, NC 28144. Please make checks payable to Rowan County Tourism Development Authority. The Rowan County Tourism Development Authority is a North Carolina Public Authority and unit of Local Government.
Presenting Sponsor: $10,000
Sleigh Bells Sponsor: $2,500
Christmas Tree Sponsor: $1,500
Mistletoe Sponsor: $1,000
Santa's Helpers Sponsor: $500